Vice President, Store Environments
Circuit City

Ron Brunette is a 20-year veteran in retail design with experience in
department store, mall-based, big box, and strip center venues. He has held positions with Lord & Taylor, Lady/Kids/Foot Locker, Kids/Babies/Toys "R" Us, Musicland/Best Buy and Modell's Sporting Goods, and now serves as vice president of store environments for Circuit City, headquartered in Richmond, Va.

As vice president of store environments, Brunette is responsible for developing and reinventing the shopping experience through cutting-edge design and establishing brand cohesion in all areas of the store, including graphics, fixturing, layout, and product flow. As a champion of using the store as a marketing vehicle to reinforce the brand, Brunette believes that every decision, from materials, scale, line, intuitive store flow, and ease of movement to merchandising style and visual merchandising either reinforces the brand or detracts from it.

Brunette has written and conducted more than a hundred seminars of "Thinking
Like a Customer" and "How to Merchandise a Store" across the country for
thousands of participants and has spoken at numerous trade shows and at
the Fashion Institute of Technology (FIT) and New York University (NYU). He
has been recognized for his innovative graphic, new concept store, and
fixturing designs, and with articles in the New York Times, the Daily News,
Women's World Magazine, Chain Store Age, VM +SD, and other publications.

Brunette serves on the advisory board of Chain Store Age. He has worked with various charities, including amFAR and Gilda's Club, and has performed as a classical musician to raise money and awareness for local and national AIDS groups at venues including Carnegie Hall, Town Hall, and Lincoln Center.

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